When it comes to websites, or any other online marketing, you should have specific goals for what you want to accomplish. A lot of times, companies will decide to redesign their website because they feel it’s outdated, they’re not happy with the conversion rate on their site, or they just want … Read more about Get specific with your website redesign goals
Let's face it. We've all seen those websites that technically work great, but they look like they were designed by an IT professional, not a designer. Of course, I'm not saying all IT people are bad designers. But when you're great at the technical side of things, you're usually not good at visual … Read more about Why designers need developers
A lot of smaller businesses and nonprofits don't think they can afford to have a website. And while I may be biased, I don't think they can afford to not have a website! But hiring a professional to build your website doesn't make sense in all situations. And maybe you've already used WordPress on … Read more about When to hire someone to build your website
Maybe you've had your website for a while, and you're wondering if it's time for a redesign. I'm asked that question all the time! The answer is both simple and complicated. You should redesign your website when the time is right. That's not helpful? Well, it is a bit oversimplified. To … Read more about When should I redesign my website?
A website is a useful tool for most businesses. But rushing into a website usually ends with a half-finished site that you're embarrassed about and doesn't help your business at all. Planning out the functionality and purpose of your website will ensure that it's an effective tool—not a wasted … Read more about 3 questions to plan a successful website
WordPress is one of the most popular platforms for hosting websites. It's accessible to people with little or no coding knowledge, and can be free depending on your choices. Here's an overview of how to create a WordPress website, and some thoughts on what you can (and can't) get for free. How … Read more about Benefits and drawbacks of WordPress
You have a lot of options to choose from when hosting your website. It can be tempting to go with the cheapest resource, especially since hosting isn't top-of-mind for most business owners. Unfortunately, hosting is one of those areas where you tend to get what you pay for. With the cheapest … Read more about Cheapest isn’t always best
Don't stress—your homepage is still a part of your website. But it's not your whole website. Sometimes, people prioritize their homepage so highly that they don't have any energy left when they get to the other pages in their website. For years, it was common for someone to have spent lots of time … Read more about Your homepage is not your website